The role of internal communication in improving the work environment for Umm Al-Qura University employees

Abstract

The aim of this research is to identify the importance of the role of internal communication in improving the work environment for employees of Umm Al-Qura University. The objectives of the research centered on knowing the nature of internal communication at Umm Al-Qura University and to knowing the degree to which the employees of Umm Al-Qura University are exposed to messages. That represent internal communication activities and to determine the communication, preferred and proposed activities. The employees are exposed to it, and the researcher used the descriptive approach and focused in the study community on the employees of Umm Al-Qura University, choosing a sample from 100 employees. The researcher used in the data collection tool the questionnaire and one of the most important findings of the researcher is that the internal communication activities that you are exposed to at Umm Al-Qura University is that the percentage. The largest are exposed to the university's website, and a smaller percentage of them are exposed to social media channels, according to the type of activities that are proposed and organized through internal communication at Umm Al-Qura University.  It became clear that the largest percentage suggests the effectiveness of social responsibility, and the next percentage is an entertainment activity, and the results showed according to the type of proposed administration in contact.  The procedure at Umm Al-Qura University is that there is the largest percentage that suggest the Institutional Communication Department to be the QA An imam for internal communication at Umm Al-Qari University kindly agreed according to the reasons for exposure to internal communication activities.  That they are attractive and comfortable, and it became clear that the university's website is the most popular social communication program used in internal communication, and the internal communication at the university is high and most of the sample members see that communication activities contribute to improving the work environment.